Compare (max 2)
Leads by month
—Monthly results
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Period
Compare (max 2)
Preset
Compare
Leads by day
—Daily results
—Add user
grant dashboard accessAccess list
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Only the costs that do not arrive on their own. Google Ads spend comes in through Ads_Daily and cannot be entered by hand; every other marketing euro — print, sponsorship, an agency, a comparison site — belongs here. Recording only: no report reads this yet.
Add cost
excl. VAT, spread evenly over the periodEntered costs
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Costs that cannot be attributed to a single channel — a fixed fee, an agency, tooling. They stay separate from marketing costs on purpose, so they cannot distort cost per channel. Recording only: no report reads this yet.